the dinner party of today
Confetti Kitchen is a culinary brand inspiring millennials to build meaningful connection through cooking. We create digital content and offline experiences to empower busy, aspiring home cooks to explore their kitchens and set the table.
Unlike most food sites, we’re all about the kind of cooking that’s meant to be shared with friends: casual dinner parties, weekend get-togethers, potlucks, and more. Why? Because for our generation, cooking a traditional weeknight dinner has moved from a chore to a choice. Thanks to technology, work cafeterias, and that tasty take-out down the street, there are plenty of options to solve “what’s for dinner?”
We’re not cooking the same way our parents or grandparents did, but that doesn’t mean we’ve thrown in the kitchen towel. We just choose to cook when we want to, and that often involves our friends…and a side of nervousness.
That’s where we can help!
On Confetti Kitchen, you’ll find original and tested , , and to help you get it together for your next get-together.
Wait. You made that?
Not all recipes are created equally, and we’ve had our fair share of kitchen fails. So we develop and test our recipes repeatedly, and keep ’em beginner-friendly so anyone can make them regardless of their cooking chops. And, they’ll have your friends asking “did you really make this?” Easy and impressive is our favorite combo.
From gluten-free to potluck perfect, there are lots of ways to search what we’ve got. But what you won’t find are complicated baking projects or obscure spices you’ll never use again. We keep our recipes healthy-ish with real ingredients, and definitely simple.
For us, that means:
- Short ingredients lists – linked to Instacart for you savvy shoppers
- No fancy equipment – no need to buy that food processor
- Under 45 minutes start-to-finish – so you have more time to spend with friends
In everything we do, we put these values first:
Authenticity · Community · Diversity · Fun · Humility · Positivity
Growing up in a Persian household in Seattle, I was always surrounded by home-cooked food. My parents cooked dinner every night, whether it was a simple stew or my Dad’s famous taco bar. The only exception was Friday night, which was reserved for pizza and TGIF shows.
We hosted dinner parties for Thanksgiving, Persian New Year, or just because. Platters upon platters of saffron rice, grilled kabobs, and hearty stews graced the dining table on a regular basis. My Mom was an expert hostess, and as her right-hand helper, I could set the table with my eyes closed.
After graduating college, I moved around for work and grad school. I lived in Connecticut, Paris, Boston, Seattle, and eventually my current home, San Francisco. No matter where I travelled, it was universal that food culture was taking off and becoming cool. Really cool. Chefs were recognized as celebrities, and celebrities were penning cookbooks. Food porn was taking over Instagram and all of a sudden there were these people who called themselves “foodies”.
However, as popular as cooking has become, it wasn’t part of my everyday adult life. Some nights, I’d stay late at the office and order take-out with co-workers. Or, I’d meet up with friends for a light bite and wine. And sometimes I’d just fry an egg and call it good. When you’re single and only have to feed yourself, you think about cooking in a very different way.
With so many cheaper and more convenient alternatives, cooking was no longer the only option. Yet, that didn’t mean cooking had completely disappeared from my life. I cooked when I wanted to, and it usually had to do with my friends.
During business school, we’d host potlucks filled with food from all over the world, thanks to my international classmates. In San Francisco, a group of us would host a rotating monthly “family dinner”. I loved cooking for my closest friends and inviting them to my tiny apartment…even though I didn’t have a dining table. There was something magical about eating with friends in a private setting. A home-cooked dinner set the stage for a night of candid and interesting conversations. Cooking was worth the effort when you shared it with friends.
One problem though: Despite my childhood training, I found it challenging to pull off a casual dinner party without hours of researching recipes, grocery shopping, and often breaking the bank. I didn’t have the trusty go-to recipes my Mom had in her back pocket, as she had practiced them over the years. While I wrote a food blog for fun, I hadn’t cooked enough on a regular basis to have full confidence in what I was making. Yet I really wanted to impress my friends and cook something special.
And I wasn’t the only one.
My friends, many of them inexperienced cooks, aspired to do the same. They’d regularly text me for dinner party recipe suggestions and menu ideas. “What’s a healthy salad that’ll go with salmon?” “What’s an easy chicken recipe for a work potluck?” That’s when it clicked: cooking was becoming increasingly social for a generation that didn’t know their way around the kitchen.
This realization inspired me to build the ultimate resource for our generation’s favorite reason to cook: our friends.
Even in San Francisco, the mecca of on-demand anything, there are some things you can’t get delivered with one tap. In a time when real connection in the offline world is more important than ever, I can’t wait to help you set the table.
Founder, Confetti Kitchen